Leading cosmetics manufacturer uses Cognos planning solution
to get closer to retail giants.

Cognos (Nasdaq: COGN; TSX: CSN), the world leader in business intelligence and performance management solutions,announced today that L’Oréal UK has implemented Cognos Planning to automate existing spreadsheet-based business processes and improve reporting efficiencies.

The world’s leading cosmetics manufacturer, working with Cognos partner BI Inform, chose Cognos Planning to drive the development of joint business plans for major retailers that sell its range of L’Oréal Paris, Garnier and Maybelline products.

L’Oréal UK’s national accounts team, which works with retailers including Tesco, Asda, Boots and Morrisons, is using Cognos to improve planning and forecasting visibility. By taking customers’ electronic point of sale (EPOS) data, the national accounts team can develop unit, sales and profit margin projections including built-in key performance indictors that are tailored to each customer’s requirements. In addition, scenario modeling can be used to forecast the success of customer promotions or L’Oréal-led promotions and track how seasonal variations may impact sales and profits. [Read more…]